Brand Strategy | UI/UX Design | Front-End Dev | Graphic Design
I designed the company ZOOO INC from scratch.
I was able to work closely with stakeholders and test users who are interested in our product. This allowed me observe their use of our initial mockup through both verbal feedback as well as visual observation which helped shape its design accordingly. After the initial launch, we've continued improving the usability.
My team and I successfully launched a mobile application ZOOO Local Rewards in the United States and Japan. The app has in-store impression of 20k as of January 2022, with 2k active users since the launch of the app in November 2021.
As a Co-CEO, my job is to make sure that the team's ideas are brought into reality. I oversee our creative and technological developments as well as work with local business owners for them in order help market their businesses through this app!
ZOOO Local Rewards is a mobile app that rewards shoppers for supporting local businesses. Users can discover local businesses, check in at different venues to receive Sound Points, take advantage of in-store coupons, and exchange Sound Points for gift cards! Our app also allows shoppers to easily share offers and discounts with others. Our goal is to bring an influx of new, repeat customers to local businesses and empower shoppers to support their community.
With a very talented videographer and content creator, we were able to create this promotional video. It was published at the time of our app's launch. It summarized all benefits for potential users who download their application.
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Content & Design
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